My advice to Baruch College on New Media is improve their social media sites more so that they become more attractive to incoming students.
They can create a directory to include all the Baruch branch Facebook websites on their main Facebook page so that students can find easier access to all the resources that are available. Another thing is to create a new Youtube playlist with videos of Baruch College's school club life. They can be various videos about each active club and their events that they do to show off that Baruch is not only a school for academics. There can also be a separate Youtube playlist on the arts of Baruch College. The New Media Artspace gallery from the Newman Library can be filmed and documented so that more people from the public will know of its existence and visit. There can also be a Tumblr blog for Baruch College where pictures are posted about everyday events that happen around the school. There can be different categories on the Tumblr blog, the Arts, Club events, Cultural events, and much more. Finally, there should also be a Twitter for the BCTC of Baruch, where students can tweet a technology problem so IT specialists can approach them or reply to them with a easy fix over the internet.
Definitely agreeing with you! The layout of the website will make a big difference and can attract more people if more social media like a youtube playlist is implemented to the site.
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